Browsing Kristiania Open Archive by Author "Sigfussdottir, Arna Dogg"
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The relationship between the firm's social media strategy and the consumers' engagement behavior in aviation
Sigurdsson, Valdimar; Larsen, Nils Magne; Sigfussdottir, Arna Dogg; Fagerstrøm, Asle; Alemu, Mohammed H.; Folwarczny, Michal; Foxall, Gordon R. (Journal article; Peer reviewed, 2019-08-05)