Blar i Vitenskapelige publikasjoner fra Institutt for teknologi på emneord "tags"
Viser treff 1-1 av 1
-
The importance of relative customer-based label equity when signaling sustainability and health with certifications and tags
(Peer reviewed; Journal article, 2023)As a result of the increased crowding of the retail landscape with health and sustainability signals and hundreds of different certifications and claims, there is a growing need to determine the critical success factors ...