Browsing School of Economics, Innovation, and Technology by Author "Larsen, Nils Magne"
Now showing items 1-13 of 13
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Assisting sustainable food consumption: The effects of quality signals stemming from consumers and stores in online and physical grocery retailing
Sigurdsson, Valdimar; Larsen, Nils Magne; Alemu, Mohammed Hussen; Gallogly, Joseph K.; Menon, Vishnu R.G.; Fagerstrøm, Asle (Journal article; Peer reviewed, 2019) -
How to grow brand post engagement on Facebook and Twitter for airlines? An empirical investigation of design and content factors
Menon, R.G. Vishnu; Sigurdsson, Valdimar; Larsen, Nils Magne; Fagerstrøm, Asle; Sørensen, Herborg; Marteinsdóttir, Helena Gunnars; Foxall, Gordon R. (Journal article; Peer reviewed, 2019) -
The importance of relative customer-based label equity when signaling sustainability and health with certifications and tags
Sigurdsson, Valdimar; Larsen, Nils Magne; Folwarczny, Michał; Fagerstrøm, Asle; Menon, R.G. Vishnu; Sigurdardottir, Freyja Thoroddsen (Peer reviewed; Journal article, 2023)As a result of the increased crowding of the retail landscape with health and sustainability signals and hundreds of different certifications and claims, there is a growing need to determine the critical success factors ... -
Increasing the effectiveness of ecological food signaling: Comparing sustainability tags with eco-labels
Sigurdsson, Valdimar; Larsen, Nils Magne; Palsdottir, Rakel Gyda; Folwarczny, Michal; Menon, R.G. Vishnu; Fagerstrøm, Asle (Peer reviewed; Journal article, 2022) -
Increasing the effectiveness of ecological food signaling: Comparing sustainability tags with eco-labels
Sigurdsson, Valdimar; Larsen, Nils Magne; Palsdottir, Rakel Gyda; Folwarczny, Michal; Menon, R.G. Vishnu; Fagerstrøm, Asle (Peer reviewed; Journal article, 2022) -
The relative impact of health communication conveyed via quick response codes: A conjoint experiment among young thai consumers doing grocery shopping
Fagerstrøm, Asle; Eriksson, Niklas; Khamtanet, Sirinna; Jitkuekul, Premruedee; Sigurdsson, Valdimar; Larsen, Nils Magne (Peer reviewed; Journal article, 2022) -
The relative importance of healthy food labels when shopping for groceries online
Fagerstrøm, Asle; Richartz, Philip; Pawar, Sanchit; Larsen, Nils Magne; Sigurdsson, Valdimar; Eriksson, Niklas (Peer reviewed; Journal article, 2019)Healthy food labels are a widely used form of intervention that nudges consumers towards healthier choices. This study investigates the relative importance of healthy food labels on the consumers’ online choice of grocery. ... -
Smart Shopping Carts to Increase Healthier Food Purchase: A Conjoint Experiment
Erikson, Niklas; Fagerstrøm, Asle; Sigurdsson, Valdimar; Larsen, Nils Magne; Menon, Vishnu R.G. (Chapter, 2023)Shopping carts, in general, should be suitable for carrying smart technology in the retail store environment. Also, a smart shopping cart can present verbal motivating stimuli to increase healthier food purchases. A conjoint ... -
Smart Shopping Carts to Increase Healthier Food Purchase: A Conjoint Experiment
Eriksson, Niklas; Fagerstrøm, Asle; Sigurdsson, Valdimar; Larsen, Nils Magne; Menon, Vishnu R.G. (Chapter, 2023) -
Social media: Where customers air their troubles—How to respond to them?
Sigurdsson, Valdimar; Larsen, Nils Magne; Gudmundsdottir, Hulda Karen; Alemu, Mohammed Hussen; Menon, R.G. Vishnu; Fagerstrøm, Asle (Peer reviewed; Journal article, 2021) -
The Marketing Firm: Retailer and consumer contingencies
Larsen, Nils Magne; Sigurdsson, Valdimar; Breivik, Jørgen; Fagerstrøm, Asle; Foxall, Gordon R. (Journal article; Peer reviewed, 2019-07-24) -
The Marketing Firm: Retailer and consumer contingencies
Larsen, Nils Magne; Sigurdsson, Valdimar; Breivik, Jørgen; Fagerstrøm, Asle; Foxall, Gordon R. (Journal article; Peer reviewed, 2019-07-24) -
The relationship between the firm's social media strategy and the consumers' engagement behavior in aviation
Sigurdsson, Valdimar; Larsen, Nils Magne; Sigfussdottir, Arna Dogg; Fagerstrøm, Asle; Alemu, Mohammed H.; Folwarczny, Michal; Foxall, Gordon R. (Journal article; Peer reviewed, 2019-08-05)